Google

28 articles
Avatar_57x57

The Internet With a Human Face

Privacy, memory, data and advertising—how the modern web has become a Ponzi scheme and how we might be able to fix it.

Avatar_57x57

The Untold Story of Larry Page's Incredible Comeback

How the Google co-founder, forced out of a leadership role in 2001, came back to run the company 10 years later.

Avatar_57x57

Auto Correct

The long road to Google’s self-driving car.

Avatar_57x57
Avatar_57x57

Drugstore Cowboy

The con man who cost Google $500 million.

Avatar_57x57

What Do You Desire?

The writer, entering her thirties single and adrift, heads to San Francisco to spend time with Kink.com’s Princess Donna Dolore and attend a gangbang “where all the men were dressed as panda bears.”

Avatar_57x57

The Patent, Used as a Sword

For the first time, the giants of the tech industry are spending more on creating, buying, and fighting patents than they are on R&D.

Part of New York Times' ongoing iEconomy series.
Avatar_57x57
Avatar_57x57

The Library of Utopia

How Google’s utopian/dystopian plan to scan the world’s books failed and the Harvard-led team that’s picking up the pieces.

Avatar_57x57

In Google’s Moon Race, Teams Face a Reckoning

Competing teams, some powered by billionaires and some by open-sourced code and volunteers, race to land a robot on the surface and claim a massive prize from Google.

Avatar_57x57
Avatar_57x57

Con Artist Starred in Sting That Cost Google Millions

How the U.S. government used a serial con who was caught running a mail-order steroid pharmacy in Mexico to prove that Google was knowingly placing ads for illegal drugs.

Avatar_57x57

Streaming Dreams

On YouTube’s shift towards professionally created content.

Avatar_57x57

The Great Tech War Of 2012

Apple vs. Google vs. Facebook vs. Amazon.

Avatar_57x57

It Knows

On the Google conundrum:

It’s clearly wrong for all the information in all the world’s books to be in the sole possession of a single company. It’s clearly not ideal that only one company in the world can, with increasing accuracy, translate text between 506 different pairs of languages. On the other hand, if Google doesn’t do these things, who will?

Avatar_57x57

How Google Dominates Us

On how search and advertising became indistinguishable, the finer points of not being evil, and why privacy is by nature immeasurable. How Google made us the product:

“Google conquered the advertising world with nothing more than applied mathematics,” wrote Chris Anderson, the editor of Wired. “It didn’t pretend to know anything about the culture and conventions of advertising—it just assumed that better data, with better analytical tools, would win the day. And Google was right.”

Avatar_57x57

This Tech Bubble Is Different

“The best minds of my generation are thinking about how to make people click ads.”

Avatar_57x57

Inside Google’s Age of Augmented Humanity (Pt. 1-3)

The next frontier of search is… everything. Voice recognition, image recognition, and why Google’s data set is one of the most valuable scientific tools of our age.

Avatar_57x57

A Memory of Webs Past

The challenges facing the historians of the internet.

Avatar_57x57

The Dirty Little Secrets of Search

How J.C. Penney gamed Google and became the top result for searches on everything from “area rugs” to “skinny jeans.”

Avatar_57x57

How Yahoo Blew It

A requiem for the ‘content portal’ era.

Avatar_57x57

Will Comcast Destroy Net Neutrality?

A working definition of ‘net neutrality’, a bestiary of the major players, and why the issue isn’t a cut and dry case of good vs. evil.

Avatar_57x57

Google and Money!

Where the actual online money is centralized, and where Google will have to go to continue chasing it.

Avatar_57x57

A Bully Finds a Pulpit on the Web

DecorMyEyes is a online eyewear store with an unusual business plan; the owner harasses and intimidates customers who complain in order to get negative reviews posted across the web, in turn making his website more visible to Google searchers.

Avatar_57x57

My Summer on the Content Farm

The perpetually underpaid author takes a moonlighting job with Demand Media, publisher of search-engine optimized articles with titles like “Hair Styles for Women Over 50 With Glasses”, absurdity ensues.

Avatar_57x57

The Search Party

Google’s founders and CEO as they moved from the search business into… everything.

Avatar_57x57

Sergey Brin’s Search

One of the founders of Google discovered that he carried a gene that meant a 50% chance of developing Parkinson’s. In response, he is working to change and expedite the way that Parkinson’s research is conducted.

Avatar_57x57

How to Save the News

Yeah, you’ve seen that headline before. The difference? This time it’s not journalists trying to do the saving. It’s Google.