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Danielle Sacks

3 articles

How Jenna Lyons Transformed J. Crew Into A Cult Brand

“J.Crew employees reveal themselves by the nakedness of their ankles. It’s as if the company’s uniform, ambiently dictated by Lyons, is enforced only from the knees down.”


How YouTube's Global Platform Is Redefining the Entertainment Business

How YouTube went from ubiquitous to profitable; and where it goes next.


The Future of Advertising

A survey on where the industry is headed. Says one agency veteran: “Marketing in the future is like sex. Only the losers will have to pay for it.”