Danielle Sacks

3 articles
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How Jenna Lyons Transformed J. Crew Into A Cult Brand

“J.Crew employees reveal themselves by the nakedness of their ankles. It’s as if the company’s uniform, ambiently dictated by Lyons, is enforced only from the knees down.”

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How YouTube's Global Platform Is Redefining the Entertainment Business

How YouTube went from ubiquitous to profitable; and where it goes next.

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The Future of Advertising

A survey on where the industry is headed. Says one agency veteran: “Marketing in the future is like sex. Only the losers will have to pay for it.”