Mat Honan

8 articles

Searching for Sundar Pichai

A profile of Google’s new CEO, “the most powerful tech giant you’ve never heard of.”


The Most Fascinating Profile You’ll Ever Read About a Guy and His Boring Startup

On Stewart Butterfield, the founder of Flickr and now Slack, a wildly popular, difficult-to-describe messaging service that has 38,000 paying subscribers just a few months after launching.


High Tech

On Silicon Valley's newfound interest in the weed business.

Previously: Mat Honan on the Longform Podcast.


Welcome To Google Island

A cautionary satire about the potential excesses of an unchecked Google.

"'My Google Being anticipates everything I would think, everything I would want to say or do or feel,' Larry explained. 'Everywhere I would go. Years of research have gone into this. It is in every way the same as me. So much so that my physical form is no longer necessary. It was just getting in the way, so we removed it.'"


Cosmo, the Hacker 'God' Who Fell to Earth

A 15-year-old hacker and his tricks.


How Apple and Amazon Security Flaws Led to My Epic Hacking

A tech reporter tells the story of his ruined digital life.


How Yahoo Killed Flickr and Lost the Internet

The autopsy of a once-dominant site.


Inside Instagram: How Slowing Its Roll Put the Little Startup in the Fast Lane

On the popular iPhone app.

Just the day before, President Barack Obama had signed on and begun sending out photos. This seemed like a real sign that Instagram had arrived. Obama already has accounts on Flickr and Facebook. He (or his people) must have seen something unique and wonderful in Instagram's audience, some way to reach people via that channel that it couldn't through others. When the President joins your network, it's news. And while it's great news, it can be the kind of thing a company isn't prepared for. But as it turns out, Obama is a fractional compared to Justin Bieber.