How SoulCycle Lost Its Soul
The boutique fitness phenomenon sold exclusivity with a smile, until a toxic atmosphere and a push for growth brought the whole thing down.
The boutique fitness phenomenon sold exclusivity with a smile, until a toxic atmosphere and a push for growth brought the whole thing down.
Alex Abad-Santos Vox Dec 2020 30min Permalink
At the end, Theranos was overrun by a dog defecating in the boardroom, nearly a dozen law firms on retainer, and a C.E.O. grinning through her teeth about an implausible turnaround.
Nick Bilton Vanity Fair Feb 2019 15min Permalink