The Benjamin Franklin Effect
The misconception? You do nice things for the people you like and bad things to the people you hate.
The truth? You grow to like people for whom you do nice things and hate people you harm.
The misconception? You do nice things for the people you like and bad things to the people you hate.
The truth? You grow to like people for whom you do nice things and hate people you harm.
David McRaney You're Not So Smart Oct 2011 20min Permalink