How the town of Moberly, population 14,000, got conned.

Steven Donziger, an American lawyer, headed up a successful lawsuit against Chevron on behalf of Ecuadorans. Then the legal tables turned on him.

A step-by-step proposal for fixing the broken economics of big-time college sports.

TheFacebook, as it was then called, had just reached 1.5 million users:

In the end, Zuckerberg says, quarrels over money rarely come up because money is not their priority. “We’re in a really interesting place because if you look at the assets we have, we’re fucking rich,” Zuckerberg adds. “But if you look at like the cash and the amount of money we have to live with, we’re dirt poor. All the stuff we own is tied up in random assets” like servers and the company itself. “Living like we do now, it’s, like, not that big of a deal for us. We’re not like, Aw man, I wish I had a million dollars now. Because, like, we kind of like living like college students and being dirty. It’s fun."

How Viennese psychologist Ernest Dichter transformed advertising:

What makes soap interesting? Why choose one brand over another? Dichter’s first contract was with the Compton Advertising Agency, to help them sell Ivory soap. Market research typically involved asking shoppers questions like “Why do you use this brand of soap?” Or, more provocatively, “Why don’t you use this brand of soap?” Regarding such lines of inquiry as useless, Dichter instead conducted a hundred so-called “depth interviews”, or open-ended conversations, about his subjects’ most recent scrubbing experiences. The approach was not unlike therapy, with Dichter mining the responses for encoded, unconscious motives and desires. In the case of soap, he found that bathing was a ritual that afforded rare moments of personal indulgence, particularly before a romantic date (“You never can tell,” explained one woman). He discerned an erotic element to bathing, observing that “one of the few occasions when the puritanical American [is] allowed to caress himself or herself [is] while applying soap.” As for why customers picked a particular brand, Dichter concluded that it wasn’t exactly the smell or price or look or feel of the soap, but all that and something else besides—that is, the gestalt or “personality” of the soap.

In 2008, a 38-year old Oklahoma nurse whom I'll call Kelly adopted an eight-year old girl, "Mary," from Ethiopia. It was the second adoption for Kelly, following one from Guatemala. She'd sought out a child from Ethiopia in the hopes of avoiding some of the ethical problems of adopting from Guatemala: widespread stories of birthmothers coerced to give up their babies and even payments and abductions at the hands of brokers procuring adoptees for unwitting U.S. parents. Now, even after using a reputable agency in Ethiopia, Kelly has come to believe that Mary never should have been placed for adoption.

After decades of failed revitalization strategies, a town of 10,000 tries another.

Before the market crashed and home prices tumbled, before federal investigators showed up and hauled away the community records, before her property managers pled guilty for conspiring to rig neighborhood elections, and before her real estate lawyer allegedly tried to commit suicide by overdosing on drugs and setting fire to her home, Wanda Murray thought that buying a condominium in Las Vegas was a pretty good idea.

On the history, internal culture, and scandals of the consulting giant.

Law enforcement vs. local fishermen in Massachusetts.

The demise of America’s favorite mega-bookstore and the factors beyond the e-book boom that fueled the book retail meltdown.

On Michael Lewis and the global financial crisis.

Previously: The Michael Lewis World Tour of Economic Collapse

The case for why a cup of joe is about to become a luxury item.

Nine months after the AOL merger, here’s a progress report.

On a pair of Israeli psychologists who between 1971 and 1984 “published a series of quirky papers exploring the ways human judgment may be distorted when we are making decisions in conditions of uncertainty.”

The world’s fastest growing economy isn’t China; it’s the “unheralded alternative economic universe of System D” aka the $10 trillion global black market.

An orgy of free song-sharing seems to be exactly the kind of thing that the horrified labels would quickly clamp down on. But they appear to be starting to accept that their fortunes rest with the geeks. Or at least they’re trying to talk a good game. “I’m not part of the past—I’m part of the future,” says Lucian Grainge, chair and CEO of the world’s biggest label, Universal Music Group. “There’s a new philosophy, a new way of thinking.”

Who simultaneously did business with the U.S. government, the besieged Syrian regime, and the Libyan rebels last month? The group of 16 trading houses that collectively are “worth over a trillion dollars in annual revenue and control more than half the world’s freely traded commodities.”

How Warren Buffett’s public image has aided his success.

As a successful investor, he merely moved markets; but as the charismatic, reassuring, quotable prototype of the honest capitalist (a sort of J. P. Morgan with a moral sense), he's capable of influencing elections, galvanizing rock-concert-size crowds, and in general defining how we Americans feel about the system that underlies our wealth.

On the business of Muzak.

Apple vs. Google vs. Facebook vs. Amazon.

On 20-somethings in America, or:

My screwed, coddled, self-absorbed, mocked, surprisingly resilient generation.

A profile of Elizabeth Warren.

Retracing the early economic steps of the Obama administration.

On the phenomenal, disturbing influence of Ayn Rand.